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Deidre Deacon, Heather Hulse and Astrid Leon from ViewSonic Named to CRN’s 2022 Women of the Channel List

Brea, CA (May 9, 2022) – ViewSonic Corp., a leading global provider of visual solutions, today announced that CRN®, a brand of The Channel Company, has named Deidre Deacon, Heather Hulse and Astrid Leon to its Women of the Channel list for 2022. This esteemed list honors the incredible accomplishments of female leaders in the IT channel. Those named on this annual list come from all corners of the IT channel – including vendors, distributors and solution providers, whose vision, expertise, and contributions make an impact on the industry every day.

By bringing innovative concepts, strategic business planning and comprehensive channel initiatives to life, these extraordinary women support partners and customers with exceptional leadership. CRN celebrates these women, who are so deserving of recognition, for their constant dedication to channel excellence.


ViewSonic’s Women of the Channel:

Deidre Deacon, General Manager and Channel Chief, ViewSonic Canada

As General Manager and Channel Chief for ViewSonic Canada, Deidre drives all aspects of the business including strategic planning, growing sales and deepening channel partnerships. Leading a dynamic national sales team, she has been successfully expanding the ViewSonic business across education, enterprise, consumer and commercial markets in Canada. As ViewSonic continues to introduce innovative collaboration solutions, Deidre works closely with her team to develop the tailored programs partners need to generate profitability at all stages of growth.


Heather Hulse, Director of National Sales, ViewSonic America

Heather oversees channel development and partner management for ViewSonic’s national accounts. She continues to generate programs and strategies that help ViewSonic maintain its presence with key national resellers such as CDW, SHI and Connection, among others. To maintain and strengthen partnerships, Heather offers unique programs to the channel and implements distinctive initiatives for new opportunities.


Astrid Leon, Territory Manager, Chile and Bolivia, ViewSonic Latin America

Astrid manages the distribution channels and accompanying integrators in projects that incorporate visual solutions. She champions the certified reseller program and is responsible for the  execution, implementation, and monitoring of ViewSonic Latin America’s objectives in Chile and Bolivia, along with the development, positioning and growth of the brand. She consolidates the company’s relationships with distributors and the growth of clients to expand the presence of ViewSonic in the territory.


“We are really excited and beyond pleased that three amazing women from ViewSonic were chosen as part of CRN’s 2022 Women of the Channel list,” said Jeff Volpe, president of ViewSonic Corp. “Deidre, Heather and Astrid continue to support and impact our channel partners and promote positivity to the sales teams as we continue to grow and expand in the channel. These three women encourage and boost their teams, partners, and key markets, all the while highlighting new ViewSonic products and technologies. The company and I congratulate Deidre, Heather, and Astrid on making the CRN 2022 Women of the Channel list.”


“We are proud to once again recognize the remarkable leaders on this year’s Women of the Channel list. Their influence, confidence and diligence continue to accelerate channel success significantly,” said Blaine Raddon, CEO of The Channel Company. “Their accomplishments will inspire others, and we look forward to witnessing their future contributions to the channel.”


CRN’s 2022 Women of the Channel list will be features in the June 2022 issue of CRN Magazine and online at


To find out more about ViewSonic, visit and follow on Facebook, YouTube and Twitter.


About ViewSonic

Founded in California, ViewSonic is a leading global provider of visual solutions and conducts business in over 100 countries worldwide. As an innovator and visionary, ViewSonic is committed to providing comprehensive hardware and software solutions that include monitors, projectors, digital signage, ViewBoard® interactive displays, and myViewBoard™ software ecosystem. With 35 years of expertise in visual displays, ViewSonic has established a strong position for delivering innovative and reliable solutions for education, enterprise, consumer, and professional markets and helping customers “See the Difference.” To find out more about ViewSonic, please visit


About The Channel Company

The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by nearly 40 years of unequalled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. Follow The Channel Company: Twitter, LinkedIn, and Facebook.


© 2022 The Channel Company, LLC. CRN is a registered trademark of The Channel Company, LLC. All rights reserved.


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This news release contains forward-looking statements that reflect the Company’s expectations with regard to future events. Actual events could differ significantly from those anticipated in this document. Trademark footnote: ViewSonic and the ViewSonic trademarks are trademarks or registered trademarks of ViewSonic Corporation in the United States and/or other countries. All other corporate names and trademarks stated herein are the property of their respective companies.