Enterprise

SOLUTION BRIEF

Business School Enhances Event Experience with ViewSonic^® Direct View LED Display

BACKGROUND

With a growing population of undergraduate and graduate students, the business school at a top-ranked university on the U.S. East Coast was running out of space. As a result, it was compelled to repeatedly repurpose study space to accommodate events, which was both inconvenient for students and inefficient. The opportunity to address this need arose when space in their main building became available to transform into an exclusive event space.

Central to delivering an effective space would be a focal-point display that could easily be seen by all participants. The large space, which would accommodate up to 200 attendees at round tables, was graced with significant natural lighting from numerous windows. While a benefit to the ambiance overall, this ambient light would constrain their choice of AV system, which would need to be bright enough to deliver clear images in these conditions.

The school’s IT team quickly ruled out projection.

“They had already been moving away from traditional projectors, because of the higher maintenance and tendency to dim over time,” said Eric Waldron, ViewSonic Regional Business Manager for the area. “They wanted instructors and presenters to be able to keep the lights on, which helps facilitate engagement, and they liked that a video wall solution would provide excellent support for hybrid meetings.”

Along with needing outstanding brightness and clarity, the space required a precise fit and the IT team was under pressure to complete the installation quickly for a planned event. Additional objectives included a platform that would enable intuitive transition for professors from the familiar white- and blackboards to digital annotation. 

“Not only did the business school gain useful event space, which meant no longer displacing students from study areas, the IT team is enjoying the benefits of the front-swappable panels, which enable faster and easier maintenance and easier alignment, which ensures a more seamless, accurate image.”

— Miles Brandon, Owner, Capistrano VW

CHALLENGE

As part of its education delivery, the district had previously relied on Promethean projectors in classrooms, but these products were reaching the end of their life cycle. Not only were the images hard to see in ambient light conditions, the systems often needed replacement parts and were expensive to maintain. Additionally, the projectors had to be manually recalibrated every time they were moved, presenting new logistical challenges. The school district decided it was time to make a transition to newer technology, and undertook a comprehensive search and trial of leading visual technologies, from projection systems to interactive flat panel displays (IFPs) – including ViewSonic® ViewBoard® interactive displays.

The team leading the search already knew that interactive flat panel systems would be more flexible to use, much easier to install, and require less maintenance than projectors. They decided to invite teachers from across their network to a central location to evaluate four different interactive flat panel (IFP) display systems in person.

SOLUTION

The business school IT team evaluated video walls and dVLED screens from several brands, ultimately choosing a ViewSonic 136-inch All-in-One Direct View LED Display (model LDM136-151). This provided the ideal combination of features, along with outstanding brightness, refresh rate and clarity, said Waldron. Fortunately, the size was an exact fit for the space, and the display was in stock and ready to ship. The modular, all-in-one design enabled fast, streamlined installation. “The easy and seamless mounting structure and automatic configuration capabilities were big selling points for this customer,” said Waldron. “They were very happy when the installation was as quick and straightforward as we said it would be.”

RESULTS

“Importantly, the hiccup-free delivery and installation enabled the IT team to meet the deadline for the premier event in the new space, despite some internal concerns.

“Just a week prior, they were having serious internal discussions about moving the event elsewhere,” said Waldron. “The IT team assured their stakeholders that the video wall would be the least of their worries, and in the end, it was.”

In the end, everyone involved was impressed by how quickly and cleanly the installation came together, reported Waldron, and the IT team has appreciated the solution’s ongoing reliability and low maintenance.

“It is always fulfilling to hear from a customer that they’re experiencing greater efficiencies because of our product,” said Waldron. “Not only did the business school gain useful event space, which meant no longer displacing students from study areas, the IT team is enjoying the benefits of the front-swappable panels, which enable faster and easier maintenance and easier alignment, which ensures a more seamless, accurate image.”

Ultimately, the vibrant display met every objective on the business school IT team’s list and has made a strong impression on everyone who’s used the space, Waldron reported.

“They told me that it’s been a game-changer for their events,” he concluded. “Which is exactly why many of our customers are turning to our dVLED in place of traditional video walls.” 

ViewBoard 136-inch LDM136-151 All-in-One Direct View LED Display

SOLUTION BRIEF

Excelling in Connectivity with ViewSonic^® ViewBoard^® Interactive Displays

BACKGROUND

For one school district located in western Canada representing a large and diverse network of K-12 public schools, raising the bar of excellence for digital learning was achieved with ViewSonic’s ViewBoard solution.

“ViewSonic’s myViewBoard platform enables real-time collaboration from any location, with cloud-based portability, screen mirroring/sharing and digital whiteboarding supporting a variety of pedagogies over an open, agnostic, and secure platform.

— Miles Brandon, Owner, Capistrano VW

CHALLENGE

As part of its education delivery, the district had previously relied on Promethean projectors in classrooms, but these products were reaching the end of their life cycle. Not only were the images hard to see in ambient light conditions, the systems often needed replacement parts and were expensive to maintain. Additionally, the projectors had to be manually recalibrated every time they were moved, presenting new logistical challenges. The school district decided it was time to make a transition to newer technology, and undertook a comprehensive search and trial of leading visual technologies, from projection systems to interactive flat panel displays (IFPs) – including ViewSonic® ViewBoard® interactive displays.

The team leading the search already knew that interactive flat panel systems would be more flexible to use, much easier to install, and require less maintenance than projectors. They decided to invite teachers from across their network to a central location to evaluate four different interactive flat panel (IFP) display systems in person.

SOLUTION

ViewSonic’s ViewBoard interactive displays with integrated myViewBoard® whiteboarding software was the clear winner from the start. The decision was made to go with the 86-inch ViewSonic ViewBoard IFP8650 with integrated myViewBoard software as a standardized solution across their school system.

During the evaluation period, the teams that were leading the search noted that teachers tended to gather around the ViewBoard at the end of the day to get a first-hand trial of the myViewBoard system. It definitely caused the most excitement which made for a very easy decision.

One area of concern expressed by the teachers was ensuring seamless transition of the content they had accumulated over the years to the new system. Because myViewBoard software natively opens Promethean Flipchart files, teachers were able to easily import and manage all of their content created on older software. All of their content was accessible so they didn’t have to reinvent the wheel.

Teachers were also able to transition to the new technology with minimal interruption. The school district decided to install the new ViewBoard displays in schools during the school year, and were able to remove the old technology in the evening and install the ViewSonic system by the end of the next day.

RESULTS

“With such a mix of different schools and teaching styles, this school district had numerous different use cases for the technology,” said Deidre Deacon, General Manager, ViewSonic Canada. In choosing ViewSonic’s myViewBoard platform, flexibility was a key consideration. “The beauty of the ViewBoard solution is the ability to easily adapt to the curriculum of a particular school, while enabling centralized maintenance and control through the myViewBoard software. Another key advantage over the older projection systems is the improved contrast, which provides clearer images and better viewing angles.”

The ViewBoard displays are also capable of wireless connectivity which enables screen sharing from any laptop, allowing teachers and students to easily share content via their in-class devices.

Wireless connectivity and easy set up were critical considerations as the units could easily be moved between schools and maintained from a central location. Installation was quickly completed – in fact the rollout of the first 230 ViewSonic ViewBoard displays took only 12 weeks to complete.

Today, teachers are excited with what they can do with the new technology. They are also trying out different digital learning tools, like putting cameras on top of the ViewBoard displays, streaming school tournaments, and allowing multiple students to engage on the screen at the same time.

Having advanced interactive display technology has also been a valuable drawing card with parents who are always looking for what’s best for their kids. If they see more cutting-edge technology that actually works, and they know they can watch and be connected with their kids, the decision to send them to one of the district’s schools is easy.

ViewBoard IFP8650 86-inch Interactive Display

CASE STUDY

Car Dealership’s Creativity Shines Bright with Huge ViewSonic Direct View LED Display

COMPANY

In a city brimming with history, the Capistrano VW dealership is itself historic. Opened in 1963, seven years before San Juan Capistrano in Orange County, California became an official city, the dealership was the region’s first purveyor of new cars. In 1997 it was purchased by its current owner, Miles Brandon, who opened Capistrano Mazda next door in 2015. Today, both dealerships operate according to Brandon’s “undealer” philosophy, which strives to deliver a unique and positive experience that surpasses what customers and employees expect from a car dealer. Both dealerships have been recognized with award-winning customer service.

““This incredible [Direct View LED display] addressed every issue we had with the other systems. It’s a complete package from one manufacturer, and it includes easy device management software. It’s absolutely beautiful, with no annoying bezels. And the price was good too, which really amazed me.”

— Miles Brandon, Owner, Capistrano VW

CHALLENGE

Car dealerships are notoriously homogenous within each brand, with manufacturers dictating virtually every aspect of the design, inside and out. This leaves owners with limited opportunity to visually distinguish themselves. Nonetheless, Brandon – who is as enthusiastic about his showroom’s appeal as he is about the history of Volkswagen vehicles – has managed to implement unique and successful strategies over his many years in the business.

“In 2012, we followed the lead of Casey Gunther, then the top VW dealer in the U.S., who broke all the rules and created amazing energy in his Florida showroom,” said Brandon. “He took it pretty far, with things like vibrant hood artwork on the vehicles in his showroom. Our approach was to put in a large video wall that would enable us to dynamically change up the content.”

Initially, Brandon installed a 220-inch screen, comprised of an array of sixteen 55-inch monitors with bezels between each monitor. While he was thrilled with the energy it brought to the showroom, within a few years the system began to experience performance problems. Running with a complex system of components from different manufacturers, the dealership struggled to efficiently manage the technology, which reduced usage. Ultimately, screens began to dim or go fully dark. Frequent screen replacement was required, creating an expensive cost burden. Brandon reached out to their reseller partner Avidex, for help.

SOLUTION

A long-time ViewSonic partner, the first solution Avidex recommended was the 231-inch ViewSonic® LDM231-251 All-in-One Direct View LED display.

“This incredible product addressed every issue we had with the other systems,” said Brandon. “It’s a complete package from one manufacturer, and it includes easy device management software. It’s absolutely beautiful, with no annoying bezels. And the price was good too, which really amazed me.”

Avidex and ViewSonic worked quickly to present a proposal, which came in right on budget, said Brandon, and the first recommendation became the only one he needed to consider.

RESULTS

As expected, installation of the ViewSonic LDM231-251 Direct View LED display went smoothly. Everything needed, from the LED tiles and AV hardware to the software, power supplies, and cables, came in one package, making for a fast, frustration-free process.

“From pre-sales support to the installation we were very pleased with everything,” said Brandon. “The ViewSonic field solutions architect was there the entire time, overseeing the process. Everything went incredibly smoothly.”

Brandon was amazed at the transformation.

“What had become an eyesore was now a stunning, dynamic video screen,” he said. “Not only is the sheer size impressive, the image clarity is amazing and the content looks much better without the bezels. The entire solution is clean and modern looking, with no stray components or clutter.”

What’s more, said Brandon, Avidex had assured him that the LEDs used in the ViewSonic Direct View LED display are likely to remain functional well beyond the system’s expected operational life, with a rating of up to 100,000 hours of use. This eliminated the worry that screens could burn out with 24/7 use.

“We love leaving the wall running because people can see it from the I-5 freeway,” he said. “But with the other screens we were concerned that they would burn out. We didn’t want that added expense. That’s not an issue with the ViewSonic display. We’re looking forward to running content at 2:00 am with messages like ‘We may be closed but you can still pull over and look at your next new car.’”

For now, the Capistrano VW showroom team is happy to see their usual dynamic sports content, live cams from local beaches and the San Juan Capistrano train station, and brand content looking so much better on the bright, vibrant screen. The display played a star role in the dealership’s July 2025 showing of the critically-acclaimed Volkswagen-centric movie Circle the Wagen, a feature film that follows the idealistic owner of a 1972 VW bus on an iconic trip down Route 66.

“It looked so much better than the first time we did this, when the movie was released in 2013,” said Brandon. “It added excitement and energy to the event. We’re looking forward to holding more events like this on a regular basis.”

The successful installation, outstanding support, and stunning display have motivated Brandon and his team to look for new ways to make use of their video wall.

“When the other displays were new and looking ok, we used to play loops of fun car content, so we’ll definitely start doing that again,” said Brandon. “With this easier-to-use system we’ll also be adding slideshows of things like employee birthdays or anniversaries, new model release hype, features on new customers, and after-hours promotional messages.”

Ultimately, the ViewSonic Direct View LED solution enables the Capistrano VW team to deliver dynamic, multipurpose content quickly and easily, thanks to the integrated management software. And with the brighter display, added Brandon, drivers on the freeway can now see their messages during the day, not just at night.

“After Avidex and ViewSonic got me the initial proposal so quickly, I knew I’d be happy working with them, and the product looked amazing,” said Brandon. “In fact, everything exceeded my expectations. Between ViewSonic and Avidex we feel more comfortable than ever that we’re working with good people that will be there for us if any issues arise.”

LDM231-251 Direct View LED display

CASE STUDY

Strategic Marketing Firm Equips New Command Center with ViewSonic Displays to Enhance Creativity and Client Relationships

CUSTOMER

A leading Orange County, California Marketing and PR Firm, KCOMM delivers strategic marketing solutions including executive relationships, social media content, digital advertising, earned media and more, that engage their clients’ target audience, inspire action, and deliver ROI. Powered by some of the smartest and most impactful professionals in the business, KCOMM leverages engaging and insightful stories with high-level relationships across a dynamic spectrum of media.

“The capital investment was minimal and the return has been extraordinary. Not just to our bottom line and income, but to our creativity and to feeling good in this space. The ViewSonic displays have been a big part of this; truly, ViewSonic has made my life better.”

— Sinan Kanatsiz, KCOMM CEO

CHALLENGE

For most businesses, change is the single constant, though its rate and volume vary. For professional service providers like KCOMM, the drumbeat of change is relentless, and never more rapid since AI became part of the equation.

“Professional services firms need to constantly innovate and reinvent themselves,” said KCOMM CEO, Sinan Kanatsiz. “Which is why I stay carefully attuned to changing environments. My goal is for our business to be constantly ahead of change instead of being a product of change.”

This mindset has served the company well across its 29 years in business, resulting in continuous growth in clients and revenue. Long before the pandemic drove many professionals to home offices, Kanatsiz supported the work-from-home lifestyle, in moderation.

“I’m all about workplace environment and the ways in which it can support efficiency and employee morale,” he said. “But as my friend Palmer Luckey says, how many billion-dollar companies are there with everyone working at home all the time?”

In their business, he added, getting together in person for creative work and comradery-building is critical. For these weekly activities, KCOMM used a beautiful, shared office space at the 400 Spectrum Center space in Irvine, CA.

Amid the pandemic-induced turmoil that had everyone thinking differently about workspace, Kanatsiz wondered: how can we get ahead of this sea-change?

SOLUTION

Parallelling the success of his business, Kanatsiz’ family was expanding, and it was time to move on from their ocean-bluff dwelling in San Clemente, California. With his characteristic future-focused mindset, Kanatsiz envisioned a unique new use for his former home: the KCOMM Command Center.

“Not only would the Command Center be a state-of-the-art venue to drive creativity and inspiration during our weekly all-hands meetings,” he said. “It would be a unique space where technology and relationships come together in exciting new ways.”

The main floor would provide a formal, conference-style environment; a softseating area for more relaxed brainstorming, reflection, and connection; and a technology-rich office space for management and the CEO . The five downstairs bedrooms would accommodate clients with efficiency and style. The entire space would be filled with state-of-the-art technology, and was surrounded by the splendor of ocean and mountain views.

Familiar with ViewSonic through his longstanding business relationship with ViewSonic Americas President Jeff Volpe, Kanatsiz naturally turned to the company to assist with building out the facility’s display technology. Together, the companies’ AV teams created a seamless display workflow that included a 75-inch IFP7550 ViewSonic^® ViewBoard^® interactive display mounted on a VB-STND-009 mobile cart, with 65-inch IFP6562 ViewBoard displays in the executive office.

RESULTS

The KCOMM Command Center has become integral to the way the firm does business, serving as a unique resort-like work environment for both the KCOMM team and their clients. Part luxury VRBO, part business center, the space is delightfully illusive.

“People’s jaws drop when they walk in, that’s how stunning the environment is and how frictionless the technology works,” said Kanatsiz. “The technology is minimalistic and transparent, but when it’s needed, it’s ideal for supporting every need we’ve encountered.”

Surrounded by stunning natural views, the conference (formerly dining) room doubles as a food and beverage area. It is ideally suited for both informal conversations over meals and focused meetings, with easy-access to refreshments.

“It’s like a standard conference room, but with concierge like benefits,” said Kanatsiz. “We bring in food and beverage and roll in the ViewSonic ViewBoard. Everyone gets down to work, but they also feel a bit like they’re on vacation.”

The cart-mounted interactive display provides locational versatility and everything the firm needs to support meetings with crisp images, easy connectivity, and intuitive annotation capabilities. It has found its way into every area on the main floor, including the conference area, living room space and Kanatsiz’ office. In the entryway it greets clients with customized welcome messages.

“From financial statements to presentation slides and commercials, everything looks beautiful on it,” said Kanatsiz. “And the myViewBoard software has become a terrific addition to meetings. The value of the ViewSonic technology sneaks up on you. When we first got the ViewBoard, we loved it as a huge monitor for displaying content. Then we began discovering the benefits of the annotation tools and other features. It has a lot of hidden gems.”

KCOMM President of Operations Hall Roosevelt notes that, from an account coordinator perspective, the ViewBoard interactive display allows users to give presentations, annotate on them, and still have the ability to use other windows – all while sharing a screen.

“Our team meets in person every week to review accounts, discuss creative work and make plans for the week,” said Roosevelt. “Everyone presents and we are constantly jumping on and off the ViewBoard, which provides a fluid, collaborative environment.”

The easy and intuitive connectivity provided by the ViewBoard display had become one of the KCOMM team’s favorite features.

“Often, when we arrive at someone else’s office for a meeting it takes anywhere from five to fifteen minutes just to get a computer connected to a screen,” said Roosevelt. “With the ViewBoard it takes no more than 60 seconds.”

This efficiency has likewise impressed the firm’s clients. Roosevelt recalls one who asked whether they needed to install an application to share content to the display. The client, he said, was quite impressed with how simple and fast it was to connect to the screen.

“At a recent client meeting we had multiple presenters using their own laptops to present with, and two of them had never used a ViewBoard before,” Roosevelt further recalled. “The meeting and presentations were very natural and fluid, with seamless transition from one presenter to the other. This type of efficiency has an incredibly positive impact on client meetings.”

The value of the Command Center for KCOMM and its clients continues well beyond the effectiveness of the dining room space. After meeting around the conference table, clients and KCOMM teams alike gravitate toward the inviting living room for more casual conversation – or creative brainstorming – surrounded by breathtaking views.

The five luxurious bedrooms on the bottom floor of the property provide “boutique-like” accommodations, said Kanatsiz, with the high-end TVs and AV system sustaining the high-tech vibe of the upstairs spaces. Select clients are invited to use the property for a night or two before scheduled meetings, providing them with a hotel-alternative that seamlessly combines work and pleasure – and a much-needed sense of getting away from it all for clients with offices located far from the splendor of the Pacific Ocean and Santa Ana mountains.

“We run everything from our phones – from the security system to the bedroom TVs – and clients check in using a QR code,” said Kanatsiz. “We created a single system using Google Home and ADT to provide a seamless experience. It’s as efficient and integrated as home tech gets.”

Along with providing an outstanding setting for board meetings, creative sessions, retreats, fundraisers, and more, Kanatsiz said he is literally thrilled to go to work in his Command Center office, formerly the home’s family room.

“I get behind my workstation and everything is breathtaking – from the natural views to the ergonomically perfect positioning of my three ViewSonic displays,” he said. “We’re in the news business, so I have one tuned to news 24/7. I use another for email, and the third display supports video calls and other communications. I wouldn’t change a thing.”

Not the least of the Command Center’s charms is its return on investment.

“The capital investment was minimal and the return has been extraordinary,” said Kanatsiz. “Not just to our bottom line and income, but to our creativity and to feeling good in this space. The ViewSonic displays have been a big part of this; truly, ViewSonic has made my life better.”

The firm’s clients invariably have similar reactions to this unique hybrid home-like workspace.

“Our clients truly enjoy the Command Center as well. They come here and don’t want to leave,” said Kanatsiz. “By being in this place, they’re getting something more out of their lives. It makes them want to work with us more. We have clients asking to come here – that tells me it’s working.”

ViewSonic® LDS135-151 Direct View LED Mobile Display