Digital signage in a funeral home setting can be used to direct and educate guests and families in lobbies, coffee lounges, chapels, arrangement offices, and other locations. It offers a dynamic means of personalizing and customizing each message for every service. The lobby directory can display service information along with a photo of the deceased. Wayfinding signage directs visitors throughout the home along with displaying personal information and images chosen by the family. Room signs can be entirely unique rather than listing information for a full day of services. Signage within the chapel can display memorial tribute slide shows, videos, or comforting images personalized to families’ wishes.
A new generation of funeral directors and the snowballing integration of technology into daily life have helped overcome the resistance of tradition. However, cost and cohesive integration into the funeral home décor have continued to present challenges to the adoption of digital signs in funeral homes.
To help keep down costs, FuneralScreen turned to ViewSonic’s VSD220 and VSD221 Smart Displays for Android™, which offered an ideal platform for running and managing FuneralScreen content. However, the displays tended not to blend in well with traditional funeral home décor.
“We had used the ViewSonic VSD220 and VSD221 Smart Displays and liked them because they offered a lower cost solution for digital signage compared to a TV screen or monitor with a computer,” says McCauley, “And they work well with our content management system. But out-of-the-box they weren’t making the right impression for our funeral home customers.”
McCauley contacted a woodworking company known in the funeral industry for manufacturing high-end specialty furniture. The company’s advanced CNC machining capabilities were a perfect fit for his vision of packaging the VSD220 and VSD221 displays in a sophisticated custom cabinet. Thus was born the FuneralScreen Signature Series Display, boasting rich-looking custom wood and metal enclosures suitable for any discerning funeral director’s décor.
At the heart of these custom-designed digital signs, the ViewSonic VSD220 and VSD221 Smart Displays feature integrated sign players optimized for the FuneralScreen digital sign network. This empowers users to easily create, update, and schedule their sign content from any computer.
Crafted from quality hardwoods and premium metals with precision CNC manufacturing and a state-of-the-art finishing processes, Signature Series digital signs are designed to integrate into virtually any funeral home’s décor, with four wood finishes and three metallic tones to choose from. The enclosures can be engraved with customized text or a funeral home’s logo and can also be custom matched to any color. Single and dual-screen models offer flexibility for use throughout a funeral home. At a compact 24″ W x 22.25″ H x 2.5″ D, the single screen model fits in easily over a register stand, as a room sign, or in a small lobby. With double the impact, the 24″ W x 37″ H x 2.5″ D dual screen version captures attention in larger lobbies and enables the display of secondary messages along with the primary announcements. And at just 2-1/2″ deep, these sleek enclosures fit flush against walls for unobtrusive, spacesaving information display.
“Because the ViewSonic VSD220 and VSD221 Smart Displays are compact and contain their own operating system, we were able to create an attractive, all-in-one unit that’s perfect for fitting into funeral home décor,” says McCauley. “With other displays that need a computer, it would be a challenge to fit all the components into a usable package that would be small enough.”