The use of dynamic digital signage can increase both sales and customer satisfaction and delivers the business owner numerous benefits, including the ability to capture customer attention with dynamic visual content and customizable product information, promotions, or other messaging. It further enables quick content updates in response to changes in audience, time of day, pricing, inventory or regulations, without the cost and delay of printed signage. Many companies, however, assume that it would be prohibitively difficult to implement and complex to manage.
